The essential guide to securing early-stage private investment for new product innovations.

By Alexander Frakking | Innovation Advisor

January, 13, 2023

How to get investment, funding, or distribution are perhaps the most common questions that inventors ask.

This article offers an inside perspective from the side of the companies and investors that would fund a new idea, and some tips on how to increase your chances.

But first we should say that getting funding for new products is very hard, so relying on early investment should not be part of your plan. Below are some exceptions and strategies for making it easier.