The ultimate logo cheat sheet: A roundup of the best free logo making tools, resources, and ideas for ethical startups, nonprofits, and social enterprises.

By Product Dragon—Nonprofit helping ethical product innovators

Logos are important for small businesses. And designing a great one takes significant thought and market understanding. For example, a 2019 study concluded that visually descriptive logos performed somewhat better for both large companies and startups, compared with more abstract logos [1].

This article is a logo cheatsheet for helpful resources and ideas when designing a new logo for your startup or small business, and includes a list of free logo making tools.