Logos are important for small businesses. And designing a great one takes significant thought and market understanding. For example, a 2019 study concluded that visually descriptive logos performed somewhat better for both large companies and startups, compared with more abstract logos .
This article is a logo cheatsheet for helpful resources and ideas when designing a new logo for your startup or small business, and includes a list of free logo making tools.
⭐ Tip: Just want to brainstorm some quick free logo ideas? Try Looka’s AI-powered logo and brand kit generator.